#soft power

The FIFA World Cup 2026 group stage has concluded with dramatic results, surprise exits, and emerging powerhouses setting the tone for an explosive round of 32.

Thousands of Vespa riders gathered in Rome to mark the scooter's 80th anniversary, celebrating a vehicle that transformed from post-war transport into a global symbol of Italian culture and design.

Thousands of Vespa riders flooded Rome's historic streets to celebrate the iconic scooter's 80th anniversary, honoring a vehicle that became a symbol of Italy's postwar rebirth and cultural identity.

Museums worldwide are evolving into vibrant community hubs, fostering social connections and engagement beyond traditional exhibitions.

Wu Yize dazzles the snooker world by winning a major title at 22, indicating China's growing influence in global sports.

Shakira's free concert on Rio's Copacabana beach draws thousands, highlighting cultural diplomacy and Latin American unity.

Kpop Demon Hunters have captivated audiences worldwide, combining music, storytelling, and culture to deliver a unique global phenomenon.

Skywhales, Australia's iconic hot air balloons, have captivated hearts and inspired art forms nationwide, reflecting cultural and environmental themes.

In 2025, KPop artists, along with Bruno Mars, dominated the global music charts with tracks from APT and KPop Demon Hunters.

Warner Bros Discovery board rejects Paramount's aggressive acquisition attempt, highlighting shifting power dynamics in global media consolidation amid geopolitical tensions.

As US strategy documents reveal attempts to split EU nations, France's gaming industry triumph with 'Clair Obscur: Expedition 33' highlights cultural soft power dynamics in changing geopolitical landscape.